The role of the CIO is at a turning point. Alongside
their traditional responsibility for IT strategy and
operations, they are also becoming board level business leaders.
So, while the day job may still be about translating corporate objectives into cost effective systems and processes, other matters are elbowing their way onto the CIO agenda. Leading from the front on innovation and driving business growth are just two of them.
Recognising such truths, Cisco launched its CIO Initiative. Aimed at opening a dialogue with these hard-pressed people, this puts invaluable ideas in their hands for business and personal advantage. CCI works with Cisco Systems across Europe in creating thought leadership for the CIO Initiative.
“Gaining the ear and trust of senior business decision makers is critically important. CCI brings deep understanding to every assignment. Its insight and skills help us hone our messages and communicate them in a way that really resonates with our audience.”
European Marketing Communications Manager